ABOUT

Hi, I'm Paulina! I've spent almost a decade working across disciplines in Democratic digital strategy—from paid media to organic social to print. I'm currently the Deputy Chief Mobilization Officer at the DNC, where I run @TheDemocrats and @FactPostNews. Under my leadership, the DNC's social media program has grown by over 5 million followers.

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In 2024, I designed the branding for @KamalaHQ and contributed all kinds of content to Vice President Kamala Harris' social media channels.

 

Prior to joining the DNC, I worked on the Google Election Ads team, where I helped clients like Future Forward PAC and Senate Majority PAC run more effective ads on YouTube.

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In 2021, I ran the content and creative shop for Michelle Wu, the first woman and person of color elected Mayor of Boston, and established the City of Boston's first digital program within the Mayor's Office.

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Before that, I ran ads for Kamala Harris, Adam Schiff, and Jon Tester at Authentic Campaigns—and before that, I worked at the DCCC, where I helped flip the House in 2018.

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There is nothing I love more than working with my hands to create content that surprises and inspires.